Kai SS
7 years of experience in marketing research and user research with deep insights in the Internet, Finance, and the automotive industries. Obtains expertise in a wide variety of qualitative and quantitative research methods including, but not limited to, usability studies, contextual inquiry, and surveys. Moderated hundreds of focus groups. Bilingual talent (Mandarin Chinese and English) with experience working internationally and on multi-national projects.
Senior UX Researcher
Nov 2016 – Jan 2018
Worked in Huawei’s Process IT Department and Huawei Terminal Department. Was responsible for the user experience research of the company’s fund management system and Huawei's mobile phone operating system. The research results were used to support product iteration and system optimization.
Senior Analyst
Dec 2014 – Dec 2015
Conducted market research for clients such as Volkswagen, BMW, and Toyota
Liaised with clients for project coordination and data analysis and presentation
Coordinated both qualitative and quantitative marketing research studies and analyzed collected data
Designed resources such as questionnaires, interviews, and focus groups
Created meticulous reports and presentations to communicate research results
Made recommendations for product development, usage and attitude, and market segmentation, etc.